When you see the Qualmark logo, your activity of choice is endorsed by New Zealand Tourism's
official quality assurance organisation and backed by leaders in the industry. It's your
trusted guide to iconic activities and experiences that are awarded for their exceptionally
high level of quality, safety and sustainability.
Qualmark Gold
This award recognises the best sustainable tourism businesses in New Zealand. It denotes
exceptional customer experiences at the heart of everything the company does. This business
is leading the way in making the New Zealand tourism industry a world class sustainable
visitor destination.
Qualmark Silver
This award is evidence of a sophisticated tourism business that consistently exceeds visitor
expectations. Their proactive leadership and management ensure the business's focus on
continuously improving their economic, social and environmental performance to create genuine,
constantly evolving and sustainable tourism experiences.
Qualmark Bronze
The Qualmark Bronze award recognizes a business that operates with a high level of professionalism, is mindful of its environmental impact, and is dedicated to putting customers first.